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PLUMBING CONNECTION
SUMMER 2016
BUILDING A SUCCESSFUL
BACKFLOW TESTING BUSINESS
S
ome estimates conclude that the annual market
exceeds $15 million. Add this to the fact that the
plumbing code requires that testable backflow
preventers be tested and checked annually to ensure they
are operating correctly and you have the basis for a strong
business based on repeat work.
This means that backflow prevention testing is an area
where the astute plumber can focus his energies and develop
a successful and prosperous business. There are many
examples of these companies across Australia but what
makes them so different to you? They are a plumber, they have
their backflow endorsement, they have the equipment and
they have the desire, but, they have some other things too.
The following are assets that will give you an advantage
and help you build that successful business.
PROFESSIONAL APPROACH
Does your company name reflect what you do? A name
that tells your prospective customers what you do gives
them the feeling they are getting a specialist. For example,
a company name like East Coast Backflow Testing and
Maintenance stands out over something like XYZZ Plumbing.
How do you look when you turn up on the site? Neat, clean
and in a uniform or corporate clothing showing the company
name? Is your vehicle in good shape? Remember first
impressions are so important!
All these things reflect on you personally and instil the
customer with confidence.
SKILL LEVELS
What do you know about backflow preventers? Have you
done any further skills development since you received your
endorsement or your last revalidation? Take the time to
learn about the models on the market. Be able to identify
them and understand how to dismantle and reassemble
them. Every manufacturer has built in various features and
benefits that, when known by you, will allow you to identify
the best option and most suitable item for your customer.
Take advantage of any training that is available to upskill
you on the industry. Join the relevant industry association
and get involved so you can mix with your peers and learn
from the people who can teach you.
TOOLS OF TRADE
Having a backflow test gauge, regularly calibrated and
serviced is the basic tool you will need, but then there are
tools that will make you efficient.
How do you log your customers? How do you log your
reports? What follow up process have you got in place so
you can keep on top of your previous jobs and quotes?
The successful testers tell me that their most important
SINCE THE INTRODUCTION IN AUSTRALIA IN THE EARLY 1990S, THE INSTALLATION OF MECHANICAL BACKFLOW
PREVENTION DEVICES HAS INCREASED YEAR ON YEAR.
PETER MCLENNAN
PROVIDES SOME TOP TIPS TO ENSURE
YOU MAKE YOUR MARK ON THE BACKFLOW TESTING INDUSTRY.
Does your company name reflect what you do? Choose
something clear and concise.
BACKFLOW PREVENTION
PETER MCLENNAN