Fergus, Australia and New Zealand’s, leading job management software provider for the trade industry, has announced the appointment of Christina Knock as Vice President of Marketing and Adam Maddox as Head of Product, effective November 2024. These appointments mark an exciting phase in Fergus’s growth strategy as the company continues to expand its offerings and strengthen its market position.

Mark Bartels, CEO, Fergus, said, “Christina and Adam bring domain expertise in small business software marketing and product development, which will be essential as we build new products and showcase Fergus as a must-have for tradies managing their businesses.”

Christina Knock is a seasoned marketing professional with extensive experience in the tech industry and will lead Fergus’s marketing efforts, driving global customer acquisition and engagement. Christina will focus on building Fergus’s presence across key markets and delivering strategic initiatives to amplify the brand’s reach and impact in her new role.

Christina Knock, Vice President of Marketing, Fergus, said, “I’m thrilled to join Fergus at a time of remarkable growth and innovation. Fergus has a unique position in the market, helping tradespeople streamline their businesses with effective job management tools. I look forward to enhancing Fergus’s marketing strategy to showcase the platform’s benefits to even more users across Australia and beyond.”

Adam Maddox joins as Head of Product, bringing a wealth of expertise in product development and user experience honed through years of leadership in product-driven organisations. Adam’s focus will be on strengthening Fergus’s product offerings so that the platform continues to meet the evolving needs of trades professionals.

Adam Maddox, Head of Product, Fergus, said, “I’m delighted to join Fergus and build on the great work already happening here. The job management space presents incredible opportunities for innovation, and I look forward to contributing to a product that directly benefits tradespeople by simplifying their workflows. My goal is to enhance the user experience and expand the platform’s feature set to make Fergus an indispensable tool for trades businesses.”

Mark Bartels said, “These appointments send a message to our current and future customers about Fergus’s commitment to customer-focused innovation. With Christina and Adam leading marketing and product development, Fergus is poised to expand and enhance its features, meeting the growing demand for comprehensive job management solutions in the trades industry.”

Fergus continues to support tradespeople in improving operational efficiency, enhancing customer service, and driving business growth. Investing in top talent and advancing its technology reaffirms Fergus’s mission to provide a robust, user-friendly platform that empowers tradespeople.

For more information visit: https://fergus.com/